Bengaluru, India · Open to conversations
Welcome.
Everything I create begins somewhere on this page.
01 — About
Most people need a résumé, a portfolio and three social profiles to explain what they do. I'd rather have one page.
I started out in software and spent 25 years learning how things actually get built and shipped — the unglamorous middle. Somewhere in there the fiction started, and became The Orange Diary: Andrew Anderson's case files, and everything around them.
I initiated Success Multipliers to build pioneering enterprise solutions for growth and optimization, and I'm sharing my keystone of living to 160 years with LiveTo160 — my thoughts on meaningfully increasing healthspan.
And when none of that is loud enough, I write. Fiction first, and now a set of non-fiction notes on the one subject I can't outsource to anyone — the self.
02 — Ventures
Four things at once, one operating philosophy: build the thing you'd want to exist, then stay long enough to make it good.
Author
The case files of Andrew Anderson — the cities that shaped them and the people who survived them. Book One and Book Two, plus the places, people and methods behind them. Not a novel. Evidence.
theorangediary.inFounder
Small teams, multiplied impact. Pioneering enterprise solutions for growth and optimization — next-gen products, intelligent platforms and enterprise-grade infrastructure. Home to Optimium, EASE Platform and AI².
successmultipliers.inPurposeful, ailment-free, and joyful 160 years
My keystone of living to 160 years — thoughts on meaningfully increasing healthspan, not just lifespan. The writing now lives here.
Read the writingAuthor · Transcendental notes on self
A non-fiction book on self-evaluation, self-discovery and self-realisation — the journey everyone takes, some deliberately and some by accident. Written without the fig leaf.
Read an excerpt03 — Writing
A fiction habit that turned into something else. Two non-fiction projects currently in draft, both circling the same question.
Transcendental notes on self
Take a sheet of white paper and hold it horizontally. Bring a burning match to the centre and watch a hole appear — see how the fire engulfs the paper as the hole keeps getting bigger.
That's how I felt one night in Doon. A hole burning deep inside me to write it.
Self-evaluation, self-discovery, then self-realisation — a journey everyone takes, some deliberately and some by accident. These are my notes from the road, written without the fig leaf.
The arc
“God or no God, homeostasis is the miracle within us.”
Non-fiction · working notes
I'm not a teacher, I'm a practitioner — that's the whole résumé. So how do you measure success in a practice built to quiet the part of you that keeps score? A rough frame, offered as one man thinking out loud.
40% of your years — sit ten minutes, no fidgeting. 80% — turn and face yourself, then catch that self in everyone else. The real test is whether it survives a loud, ordinary, interrupted day.
Read itFiction
Book One and Book Two — the cases, the cities that shaped them, and the people who survived them. The whole world of it, including the parts that never made the page, lives at The Orange Diary.
theorangediary.in04 — Experience
From a first software job in 1993 to founding Optimium in 2018 — delivery, pre-sales and programme management across the US, Europe, India, South Korea and Mexico.
Optimium
An engagement platform for strategies, plans and people — enterprise plans, tasks, risks, processes and performance management across every level, hierarchy, team and geography. Every feature works out of the box: no admin, no configuration, no customisation.
eGovernments Foundation
Led technology and organisational change at a not-for-profit building next-generation eGovernance ERP on open standards — the transition from monolithic waterfall to micro-services and Agile. Established SCRUM practice across teams, and the processes and roles for integrating five external vendors.
Added three new accounts — two of them multi-year development and support contracts — and owned targets, segments and go-to-market strategy. Held a bid-win ratio above 30% across five years by rebuilding estimation methodology, bid management and requirements practice from the ground up.
Ten years, four titles. Grew a Fortune 100 account to USD 6M, delivered across the US, Europe, South Korea and Mexico, established three offshore development centres, and served on the CMMI Level 5 certification team and SEPG. Led technical teams of 30+ on enterprise and ERP rollouts for LG Electronics.
DattMedi Products
All India Management Association (AIMA)
Where it started.
05 — Contact
Best for: enterprise software and platform work, advisory, anything longevity-shaped, or the books.
